Smarter Subscriptions Start With Subscription Intelligence™

Why Subscription Intelligence™ Exists

At Eleven, we live and breathe Shopify-powered DTC. But when it comes to subscriptions, we've noticed something across even the best brands we work with: high churn, slow growth, and lots of guesswork.

We created Subscription Intelligence™, a smarter, end-to-end service designed to help DTC brands grow their subscription businesses sustainably and profitably.

We are experts in subscription strategy and data analysis bringing experience leading enterprise-level programs at Sky, BT, NFL plus the biggest direct to consumer brands.

So—what is it? Why does it matter? And most importantly: what do you get from it?

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What You Really Get From a Subscription Intelligence Audit

Let’s be honest: most brands have switched on subscriptions, copied what their competitors are doing, and hoped for the best. But subscription success doesn't come from copying—it comes from clarity.

What Is Subscription Intelligence™?

It’s not just an audit. It’s a comprehensive deep-dive into your Shopify and subscription platform (Recharge, Skio, or others) to identify what's helping—and hurting—your growth.

We combine:

• E-commerce UX and CRO auditing
• Subscription performance analysis (acquisition, retention, LTV, churn)
• Operational and strategic recommendations

This is an end-to-end view of your subscription ecosystem—from first touch to long-term loyalty.

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What Problems Does It Solve?

Most brands don’t realise they’re leaking money on subscriptions. We commonly identify:

• High churn before second charge (hello, discount-hunters)
• Static subscriber base despite big marketing spend
• AOV that looks great—but masks short-termist strategy
• No real grasp on true LTV or CAC payback periods

An audit reveals what the dashboards don’t: the story behind the data. We’ve built proprietary models to parse 2+ years of subscription data-revenue, volume, AOV, retention and show how decisions made months (or years) ago are still impacting growth today.

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Let’s Grow Smarter

If your brand is:

• Winning customers, but not growing your subscriber base
• Losing customers before their second charge
• Relying on short-term AOV spikes
• Unsure how to benchmark your performance

Then Subscription Intelligence™ is your next move.

👉 Ready to find out what your data’s really telling you?
Reach out to book a Subscription Intelligence Audit or read more here

Let’s eliminate friction, unlock growth, and turn subscription uncertainty into sustainable success.

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