
Shopify agency for food and drink brands that are built to grow
The Shopify subscription agency for food and drink brands that think beyond the first order
Food and drink is one of the most competitive DTC categories on Shopify — and one where subscription, AOV and repeat purchase rate make or break a business. Eleven is a design-led Shopify agency that works exclusively with high-growth food and drink brands, helping them convert browsers into subscribers and subscribers into long-term customers.
Our clients include TRIP Drinks (+68% sales, +51% subscriptions), Days Brewing (+26% CR, +49% subscriptions) and JENKI Matcha (+16% CR, +15% subscriptions), Press London, Kickback Coffee & more.
Build projects and ongoing success retainers for food and drink brands
Built around product discovery and replenishment. Design and build Shopify stores that make it effortless for customers to find, trial and reorder. Every page — from homepage to PDP — is built around the behaviours that drive repeat purchase and long-term retention.
Implement and optimise subscription on Shopify using Recharge, Skio or Loop — whichever platform fits your business model. We handle everything from plan architecture and pricing logic to subscribe flows, account portals and cancel journeys.
Design and build flexible bundle and build-a-box experiences that increase AOV and subscription uptake. From mix-and-match logic to quantity breaks and incentives, we create intuitive systems that encourage routine-building, repeat purchases and long-term customer commitment.
Identify and remove the friction stopping customers from converting — across product pages, bundle flows, checkout and post-purchase. Data-led testing and UX improvements that compound revenue over time.
Our proprietary framework for auditing and optimising every stage of the subscription journey — from acquisition and activation through to retention and churn recovery. Built on behavioural data, cohort analysis and UX insight.
Create a Shopify store where brand and conversion work together, not against each other. Editorial quality design with commercial architecture baked in — from first impression to repeat purchase.
Our food and drink clients
E-COMMERCE CREATIVE THAT CONVERTS
We have built subscription flows for some of the UK's fastest-growing drink and food brands. Our Subscription Intelligence framework is built specifically for consumable brands; combining behavioural data, cohort analysis and UX insight to grow recurring revenue and reduce churn.
We know Recharge, Skio and Loop inside out, and we'll recommend the right platform for your business model.





We work with Recharge, Skio and Loop — the three leading Shopify subscription platforms. We will recommend the right one based on your business model, AOV, churn risk and growth ambitions.
Yes. We handle migrations from WooCommerce, Squarespace, Magento and custom platforms to Shopify and Shopify Plus, preserving SEO equity and subscription data throughout.
Yes. We are a Shopify Plus partner and work with food and drink brands at all stages — from early DTC growth to high-volume Shopify Plus stores.
Our food and drink clients have seen results including +68% sales growth (TRIP Drinks), +49% subscription growth (Days Brewing) and +16% conversion rate improvement (JENKI Matcha). Results vary by brand, starting point and scope of work.

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